18.08.2009
Hilton Hotels uses mobile to improve customer service
Hilton Hotels has launched a new mobile Web application giving iPhone users accessibility to the hotel chain’s Internet features. The new mobile services for German and British users, including the ability to book from the iPhone, allow guests to access and change bookings and view hotel images and information. The mobile service has integration with the hotel company’s Hilton HHonors for the benefit of Hilton loyalty club members and a Hilton downloadable application will soon be available to British users. The downloaded application will give users three ways to search for a hotel: text search, country or city, or by current location with the iPhone’s GPS capability showing a list of nearby Hilton hotels.
Fonte: Mobile Marketer
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