25.06.2009
Companies want to earn more on prepaid system
Pressed by the ongoing drop in the Average Revenue Per User (ARPU), mobile phone companies have been investing to leverage the consumption of value added services among prepaid consumers. Added value services include text messages, 3G internet and downloads. For the companies, the bigger the use of these services, the best, as revenues generated by these services are far ahead what can be earned on voice services.
Fonte: O Estado de S.Paulo
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