12.08.2009
Coca-Cola offers mobile credits for drinks purchase
In an unusual marketing push, Coca-Cola is giving British consumers 50 pence [82 cents] of mobile credit every time they buy Fanta, Sprite or Dr Pepper products. From now until Nov. 30, cans, bottles and promotional movie theater cups will be labeled with a “50p free mobile credit” logo to entice consumers to buy Coca-Cola products. Once consumers buy the specially labeled products, they can go online and enter their mobile number and promotional code to receive 50p of mobile credit in their mobile account.
Fonte: Mobile Marketer
« back
GS&MD - Gouvêa de Souza