29.06.2009
Brazilians don’t use internet for product research
Brazilian consumers are the ones that make less researches to find the product more suited to their needs when looking for a new PC. An Intel survey in 12 countries reports only 64% of people do some kind of information research in the web before purchasing a new computer, tied up with France. Mature markets, as the US, Germany and the UK, reached 68%, 80% and 73%, respectively. The survey confirms Brazilians prefer to rely on other consumers and friends.
Fonte: CorpBusiness
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